You could be forgiven for thinking that SERPs (Search Engine Results Pages) is just another acronym used by web designers to baffle their clients with technical jargon. It's actually something all online businesses should know about.
I would imagine that you, like many other businesses, would like to be number 1 in Google for your business. You may well be there already. However, how are you ranking for other search terms related to your business? How do you rank for example for your 2nd best selling service or for your district office or for that new product or service that has been launched.
How do you rank against your competitors?
One other key element of SERPs tracking is measuring how you perform against your competitors for chosen term(s). Our system informs you not only how your business ranks but how your competitors' websites rank also!